Soneium Ambassador Program
The Soneium Ambassador Program is in its founding phase. The first ambassadors are shaping how it works, and parts of it will develop as we learn. This page will be updated as they do.
What it is
Soneium runs on the people who show up early. The Ambassador Program is for community members who want to take a bigger role in helping people find Soneium, get started, and stick around.
Soneium is entering a new phase, with a growing number of creators, fans and builders arriving who are entirely new to Web3. They don't just need technical documentation. They need a community that speaks plain language, welcomes their passion, and helps them take their first steps onchain. Right now that help is scattered and informal. The Ambassador Program gives it a home, a recognized role, closer access to team updates and resources, and the backing to make a difference where you are.
How this relates to the Soneian Community Program
For more than a year, the Soneian Community Program has been one of the main ways people enter the Soneium ecosystem. Scouts, Guardians and Creators have built a base of early participation.
The simplest way to tell them apart: the Soneian Community Program looks inward, the Ambassador Program looks outward. Soneians keep the Discord alive and make it somewhere worth staying. Ambassadors go out and bring new people to it. Both create things, the difference is the audience: memes, fun and community moments on one side, explainers and onboarding on the other.
If you've been active in the Soneian Community Program, we built this with you in mind. Scouts and other role holders can also recommend members they've watched contribute.
Who we're looking for
People who can explain what Soneium is building and make it easier for others to get involved.
A big following isn't the point. We care far more about whether your contributions are good, whether you're reliable, how you communicate, and how well you look after the people around you.
While this is a global call, we're placing a strategic focus on key regions driving the intersection of technology, culture and entertainment, specifically the United States, Japan and Korea. Wherever you are based, if you understand your local community and want to lead, we want to hear from you.
What Ambassadors do
The common thread is helping people take a step with Soneium, not just learn the name. Depending on your strengths, that might mean:
- Guide new users and creators through their first onchain transactions, and help them explore the apps and creator platforms live on Soneium.
- Host meetups, online and offline, and grow Soneium where you live.
- Produce regional guides, tutorials and localized explainers on public channels (X, YouTube, local media) to make onchain concepts accessible.
- Support the builders shipping on Soneium.
You won't do all of it. Most Ambassadors lean into one or two of these and go deep.
What you get
A recognized voice within the Soneium community. Ambassadors may receive:
- Recognition across Soneium channels and visibility for what you run and publish
- Access to program updates, testing opportunities, resources, and team touchpoints
- Support for approved community activations, events, and content
- Soneium merch, swag, or other community rewards when available
- Opportunities to grow into larger community roles over time
How it works
You apply. We review each application based on your background, your history with Soneium, your community experience, where you're based, your availability, and overall fit.
Some applicants receive a short follow-up so we can understand how they would approach a first Soneium activation and the kind of audience they can realistically reach.
Submitting an application does not guarantee selection, but it helps us see who may be ready to take the next step. Ambassador status is earned over time through contribution, consistency, and community trust. That is what makes it meaningful.
Selected participants are supported as a group, with a lead available in some regions, and are given the tools to plan activations, log what they run, and see how it is landing.
What we ask
- Report honestly. A small real number is worth more than a large claimed one.
- When you collect the details of people you onboard, do it only with their consent. See the Privacy Policy.
- Follow the Content Creation Guidelines and the Code of Conduct that the whole community follows.
- Tell us when something does not work. The program is young and that is the most useful thing you can send us.
Apply
If you want a hand in how the world finds Soneium, come talk to us.
Participation note
Soneium Ambassadors are community contributors. They are not employees, agents, or official representatives of the Soneium Foundation or any other company unless explicitly authorized. Ambassadors should not make unofficial claims about Soneium, Sony, rewards, tokens, partnerships, or future plans.